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Join The Marie Keating Foundation – CRM Officer

The Marie Keating Foundation is one of the leading voices in Ireland for cancer prevention, awareness and support. We are committed to being there for people diagnosed with cancer as well as their families at every step of the cancer journey. Since 2016, the Foundation has achieved the Triple Lock of Good Governance for the Charity Sector, one of a small percentage of Irish charities that achieve this gold standard.

The Foundation set out a strategic plan in 2020 with six goals. Two goals were ‘Develop a new sustainable funding model to support our future direction’ and ‘Build our human, organisational & systems resources to achieve our growth objectives.’ The Marie Keating Foundation largely depends on fundraising, and they have developed a broader mix of funding, including a new Individual Giving strategy.

Once in a blue moon, a CRM role comes along that is a blank canvas. One that allows you to demonstrate the considerable value that data analysis and systems can bring to an organisation. What if that process could also save lives?

About your new job

This is a brand-new role within the organisation. You’ll need to be a hugely passionate advocate of the CRM function and set out on a mission to demonstrate and vocalise how it can impact the growth of the Foundation.

We are looking for someone to join us and help further develop and deliver our CRM and data strategy. There is enormous potential in the data and your analysis will have a significant impact on service delivery, fundraising, brand awareness and education.  As a passionate CRM professional, there is nothing better than seeing your initiatives have a demonstrative impact on an organisation. If that organisation is a charity that can use the function to raise more money and save more lives, there is no greater reward.

While you’ll need empathy for some people’s lack of understanding of CRM, you will have the support of a fantastically warm and caring organisation, we are receptive to new ideas and willing to help you do well. There are several senior staff within the organisation who have worked with CRM professionals in the past and they, like everyone in the Foundation, are excited to see you come on board.

We offer

Salary: Up to €40,000 for 4 days (equivalent €50K p.a.)  based on experience (will consider pro rata for three days a week). The Marie Keating Foundation currently operates a hybrid working model.


Join Us

Be part of our journey to make cancer less frightening by enlightening.

Apply by sending your CV and cover letter to Mark Maliniak at [email protected] by 5 pm on 30th June 2024.


This is an opportunity to use your CRM skills and experience to take the Marie Keating Foundation to a different strategic level of fundraising. You’ll also demonstrate data’s value in informing the public on cancer prevention, early detection and helping those on a cancer journey. If that excites you, click apply

If you’re ready to take on this challenge, we can’t wait to hear from you.



Main Responsibilities

CRM Data Management

  • Hold overall responsibility for maintaining clean, accurate and relevant CRM data.
  • Devise and maintain processes to improve efficiency and the quality of data.
  • Enhance data quality by identifying areas of concern or improvement.
  • Lead on the development of processes for capturing and storing of supporter and service user data from multiple sources and channels (e.g. online, face-to-face).
  • Create and implement processes to ensure all data is captured efficiently and effectively.
  • Ensure all data is captured and stored in line with regulatory requirements (e.g. GDPR) and in support of team SLAs and associated performance indicators.
  • Responsible for bulk importing of data where automated solutions are not available.
  • Ensure all data is imported in line with regulatory, system and organisational requirements.
  • Monitor and support data integrations.
  • Monitor data volumes from multiple channels through effective reporting.
  • To continually strive for best practice.


CRM User management and support

  • Design, document and deliver the on-boarding process for new users.
  • Provide CRM support and coaching to colleagues.
  • Advise on best practice solutions to help users develop their CRM skillset.
  • Provide the technical lead in meetings with internal and external parties where CRM is impacted.
  • Ensure effective communication of relevant business requirements and issues.
  • Lead in the development of CRM user guidelines, processes and procedures to ensure that users understand and use the CRM efficiently and effectively.
  • Support and champion data security on an individual, team and organisational basis.
  • Ensure users have the appropriate level of access through the use of roles and permissions.
  • Monitor usage through effective reporting.
  • Respond proactively to all data queries from CRM users including by providing support with data selections and reporting.
  • Support efficient access to CRM data through the use of Views, Charts and Dashboards.
  • Communicate and engage with users to ensure that they are always informed of technical changes or developments.
  • Work closely with finance team to ensure that all income data is correctly recorded.
  • Support the finance team to ensure Tax Effective Giving is processed efficiently, effectively and legally.
  • Identify, design and/or provide configuration which supports the development of CRM functionality which will improve business processes and deliver efficiencies across the Foundation.
  • Support for the Foundation’s growth strategy by identifying relevant areas for development or improvement.

CRM Technical Management

  • To proactively lead on, and contribute to, the development and improvement of CRM functionality while maintaining alignment to organisational needs.
  • Manage CRM projects ensuring design of the system parameters maximise their compatibility with Foundation business requirements.
  • Ensure projects are delivered to specification, on time and within budget.
  • Liaise with suppliers of key technical services which impact on CRM, e.g. CRM, web site and managed IT services.
  • Support the monitoring and review of existing and potential new suppliers.
  • Oversee CRM supplier during upgrades and patching, ensuring appropriate scheduling and testing is carried out.
  • Where testing is required coordinate testing and production of test scripts.
  • Ensure all colleagues are informed of any issues or changes as soon as is practical.


Skills & Experience


Ideal candidates are not expected to match the skills and experience requirements fully. Any candidate will be considered if they are able to match a majority of the requirements and demonstrate the potential to develop in areas where experience is missing.



  • Business and CRM technical knowledge.
  • Ability to understand the Foundation’s technical landscape.
  • Ability to communicate to a variety of audiences with a broad spectrum of technical ability.
  • Be able to write reports, proposals and process documentation.
  • Understand CRM configuration and how it is applied.
  • Be able to create technical specifications / workflows.
  • Advanced proficiency in the use of business applications software e.g., Excel and other MS Office tools.
  • Innovative and solutions-focused approach.
  • Strategic thinker with ability to see how the bigger picture is impacted by small details.
  • Logical decision-making skills
  • Ability to work independently and collaboratively.
  • Understanding of the different requirements for supporter and service user data.
  • Highly numerate and an excellent attention to detail.
  • Ability to keep up to date with new developments, legalities, codes of conduct and best practice within the charitable sector.
  • Excellent time management skills.
  • An ability to engage with technical and non-technical audiences, translate complex, concepts and train colleagues.
  • Ability to build and maintain strong relationships with key stakeholders across the organisation and externally.




  • Direct experience of managing, maintaining and administering CRM (ideally Microsoft Dynamics but knowledge of other applications would also be beneficial).
  • Experience with supporting or delivering the configuration/development of a CRM based on user requirements.
  • Familiarity with managing relationships with external partners or suppliers.
  • Experience with data protection as it applies to fundraising and CRM systems.
  • Knowledge of Power BI or a similar data analysis tool would be useful.
  • Ability to work well independently but also as part of a wider team.
  • Experience of working in the charity sector desirable.


Job Details

  • 4 days per week – 9 am to 5 pm – flexibility may sometimes be required.
  • Hybrid working available with a minimum of two days per week in the office.
  • Up to €40,000 for 4 days (equivalent €50K p.a.) based on experience (will consider pro rata for three days a week).
  • Pro rata 23 days (ft) annual leave plus three privilege days for Christmas and Good Friday.
  • Head office Unit 9, Millbank Business Park, Lower Lucan Road, Lucan, Co. Dublin, K78 A292